About me
Kathrin Schmid | Expert in Branding & Web Design
For more than 10 years, I have been working at the intersection of design, strategy, and entrepreneurship. What I’ve learned along the way: brands don’t just work on paper – they prove themselves in everyday business. I value clear decisions, streamlined processes, and branding that is not only visually appealing but also functional and built to drive sales.
Brands must inspire trust, provide orientation, and make visible what a company truly stands for.
My path has taken me from online platforms and publications to close collaborations with sales and marketing teams. That’s where I realized how essential it is for materials, presentations, and websites to be more than aesthetic – they must also be powerful sales tools.
In My Own Business
The Freedom to Rethink Brands
Since 2012, I’ve been working with my own clients – first as a side business, and since 2020 as a full-time entrepreneur.
Today, this is the core of my work: helping entrepreneurs and business owners make their identity visible and attract the right clients. From the first idea of positioning to a complete brand with website and corporate design.
I know what it feels like to work within a large corporation – and I know what it means to make independent decisions as an entrepreneur. I bring this experience to my clients: approachable, strategically clear, and with design that truly does its job.
Lasting Impulses – live
Kathrin Schmid | Expert in Branding & Web Design
Since 2023, I have been speaking internationally as a keynote speaker and interview guest, sharing my insights on branding and web design in entrepreneurship. In keynotes, talks, interviews, and lectures, I open up perspectives on the intersection of strategy, design, and visibility.
My focus: authentic branding, clear positioning and the power of becoming visible.
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Exclusive insights for premium entrepreneurs.